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ORM: Protecting Your Digital Footprint
When people need a product or service, their reflex action is to search online. Depending on how specific the search query is, there could easily be tens to hundreds to thousands of results at a potential customer’s fingertips. When there’s a buffet of options, guess what’s the next action customers take? They check out what other people are saying about the products or services of different businesses. It’s in this stage of the customer journey where a business’s online reputation management (ORM) comes into play.
Elevating CX with After-Sales Support
Do your existing customers bring in added revenue to your business? If they’re not, then your after-sales support may be lacking. Find out what after-sales support is, why it’s essential, and how to execute it to your business advantage.
Seamless Move-ins Through Technology and Customer Support
In real estate and self-storage, after shopping around and coming to a decision, the next chapter in the customer journey is the move-in process. This critical touchpoint significantly shapes customer perception and plays a vital role in fostering long-term loyalty. A positive beginning can lead to satisfied tenants, increased retention rates, and valuable word-of-mouth referrals.
Harness The Power of Lead Follow-Up in Real Estate and Self-Storage
Generating leads is only the first step towards securing revenue for any business. However, many companies fail to capitalize on their leads due to poor follow-up strategies. Without proper follow-up processes, businesses essentially invest in lead generation only to abandon prospects before they've had sufficient opportunity to convert. This represents wasted marketing dollars and lost revenue potential. This is particularly problematic for small and mid-sized operations where marketing budgets are often limited.
The Customer Journey Goes Digital
Almost every establishment is going all out with digital marketing to attract customers. But much like in the physical world, the digital space is not all about self-promotion. It also involves welcoming and providing customers’ needs throughout their journey with the business. So what’s the digital journey like for self-storage customers?