Digital Marketing Strategies
Marketing strategies are actionable plans adopted to achieve a marketing goal.
In the digital sphere, they are as follows:
Social Media
Marketing (SMM)
Social media users equate to about 45% of the population. You can make the best out of it by capturing a wider audience and adopting niche-specific marketing campaigns.
Social Engine
Optimization (SEO)
Every website’s dream come true is to see higher organic traffic than yesterday. SEO can accelerate your growth by improving your visibility in the search engine results and turn visitors into customers..
Search Engine
Marketing (SEM)
For most young business, SEO is best coupled with SEM to ensure the visits instead of waiting for them organically. SEM is the practice of marketing a business using paid advertisement on a search engine.
Content Marketing
Content is powerful. It is a narrative device that adds value to your brand by giving a quality piece of content to your users.
Affiliate Marketing
Affiliate marketing is the practice of earning commission while promoting someone else’s business.
Email Marketing
You get something of value in exchange for a few simple details like your name and email address. Email may be old but is still gold for marketers.
